The Tyranny of Choice
“We like choices because it feels luxurious. Choice of all sorts is dazzling...!”
How can we deny choice is the luxury of modern living? And so, this brief approaches the subject in a quirky, sarcastic way using everyday objects.
“We like choices because it feels luxurious. Choice of all sorts is dazzling...!”
How can we deny choice is the luxury of modern living? And so, this brief approaches the subject in a quirky, sarcastic way using everyday objects.
video compilation:
street posters:
poster folder:
poster mockups:
behind the scenes:
